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Dunki Follows Animal Strategy?

  • Published Nov 30, 2023 | 3:15 PMUpdated Nov 30, 2023 | 3:15 PM
  • Published Nov 30, 2023 | 3:15 PMUpdated Nov 30, 2023 | 3:15 PM
Dunki Follows Animal Strategy?

Dunki, starring Shah Rukh Khan and Taapsee, is generating considerable buzz ahead of its December 22nd release, especially in the wake of SRK’s record-breaking venture with Jawan. However, the film’s anticipation has waned somewhat due to a departure from SRK’s usual action-packed fare, catering more to a unique subject. This shift has led some to believe that Dunki might be overshadowed by competing films like Animal, featuring Ranbir Kapoor and Rashmika Mandanna, and Salaar, starring Prabhas and Shruti Haasan. Despite a lukewarm response to Dunki’s initial album drop compared to the fervor surrounding Jawan and Pathaan, there’s optimism that director Raj Kumar Hirani’s expertise in navigating diverse themes could work its magic.

Animal, set to capture attention from tomorrow, and Salaar, building on Prabhas’s immense popularity, are currently dominating discussions. Yet, Dunki has a chance to reclaim the spotlight with the imminent release of its trailer on December 7th. Reports suggest that Dunki’s team plans to open advance bookings for Overseas on the same day as the trailer release, mirroring Animal’s successful strategy. As anticipation builds, all eyes are on whether the trailer and booking launch can propel Dunki back into the conversation, joining the ranks of Animal and Salaar.

In the dynamic landscape of Bollywood releases, Dunki’s fate hangs in the balance, but with Raj Kumar Hirani steering the ship and a strategic alignment with successful industry tactics, the film has a fighting chance to carve its niche and captivate audiences despite the stiff competition.